2026 Guangzhou Cross-Border E-Commerce Fair Set for June 16, Bringing Together 50+ Major Platforms
The 2026 China (Guangzhou) Cross-Border E-Commerce Fair will be held from June 16 to 18, bringing together more than 50 major cross-border platforms.
What are the key facts?
- 1Event dates: June 16–18, 2026
- 2Venue: Canton Fair Complex, Pazhou, Guangzhou
- 3Participating platforms: Amazon, TikTok Shop, Walmart, and more than 50 others
What happened?
The 2026 Guangzhou Cross-Border E-Commerce Fair will be held from June 16 to 18 at the Canton Fair Complex in Pazhou, Guangzhou, with an exhibition area of more than 50,000 square meters. The event will showcase cross-border e-commerce supply chains, platform services, and industrial clusters from comprehensive pilot zones. Amazon Global Selling’s SPN service-provider section will also be expanded. The fair aims to provide cross-border sellers with one-stop product-selection, operations, and compliance solutions while promoting connections and cooperation between sellers and major platforms. As the event approaches, multiple platforms will participate in promotional activities, creating more business opportunities for sellers.
What does this mean for cross-border sellers?
Sellers can meet official platform teams, obtain the latest traffic policies and operational guidance, and connect with quality supply-chain resources to refine product selection. Highest-priority action: plan your visit, schedule meetings with major platforms, and prepare relevant materials in advance.