Amazon AWD to Open Fulfillment Centers in Europe on August 17
Amazon's Advanced Warehouse Distribution (AWD) is set to launch in Europe, supporting sites in the UK, Germany, France, Italy, and Spain. This service offers unlimited storage capacity and a fixed rate throughout the year, helping sellers optimize inventory turnover and improve delivery efficiency.
What are the key facts?
- 1Launch date: August 17
- 2Covers EU and UK sites
- 3Unlimited storage capacity
What happened?
The Amazon AWD service will officially launch in the EU and UK on August 17, with warehouses located in South Yorkshire, UK, and North Rhine, Germany. The service features unlimited storage capacity and automatic warehouse replenishment advantages, aiming to enhance sellers' inventory management efficiency and the proportion of same-day/next-day deliveries.
What does this mean for cross-border sellers?
Sellers on European sites should pay attention to AWD's fulfillment requirements, especially VAT and Pan-EU qualifications, to leverage this service and alleviate seasonal storage pressure.