Amazon Launches 'Latin America Quick Pass Program' to Support 3,000 Chinese Brands
Amazon Global Store officially launched the 'Latin America Quick Pass Program' to provide local registration, product selection, and operational support for 3,000 Chinese brands that are willing to invest long-term, aiming to accelerate their presence in Latin America, the fastest-growing e-commerce region globally by 2026.
What are the key facts?
- 1Support for 3,000 Chinese brands
- 2Covers Mexican and Brazilian markets
- 3Latin American e-commerce market expected to reach nearly $190 billion by 2025
What happened?
On June 26, 2026, Amazon Global Store launched the 'Latin America Quick Pass Program,' which will focus primarily on the Mexican and Brazilian markets, aiming to support 3,000 Chinese brands with localized operations. The Latin American e-commerce market is rapidly growing, expected to reach nearly $190 billion by 2025. The launch of this program seeks to further tap into the significant potential of the Latin American market and assist Chinese brands in entering this important market more effectively.
What does this mean for cross-border sellers?
Cross-border sellers should focus on Amazon's opportunities for expansion into Latin America and quickly assess the policy and market entry barriers they may face to seize the growth potential of this emerging market. Top priority action: Research Latin American market regulations and logistics options this week.