Amazon US Outdoor Category Sees Surge in Top-Selling Products
Amazon's US outdoor category has recently shown strong performance, with items like sprinklers and deodorizing sprays selling over 10,000 units monthly. The North American 'backyard economy' demonstrates high resilience amid inflation, with affordable small items being growth points.
What are the key facts?
- 1Strong demand for outdoor categories
- 2Hot sales of sprinklers, insect repellents, pruning and protective products
- 3Most popular price range $20-60
What happened?
Amazon's US outdoor category reports that products like Eden sprinklers are selling over 10,000 units monthly, showcasing the strong performance of this category. Items priced between $20 and $60 are particularly favored by consumers, demonstrating a positive sales trend. Demand for outdoor products continues to rise, particularly driven by the backyard economy, with functional small items gradually becoming market highlights.
What does this mean for cross-border sellers?
Sellers can refer to the selection logic of such high-frequency essential categories and focus on low-priced products with practical value. Competition in the existing market is fierce, and products not aligning with market trends may be eliminated. Top priority action: Continuously optimize product assortment, focusing on low-cost, effective products this week.