LiveLoveSpa Adds CareCredit, Introducing Installment Payments to Beauty E-Commerce
Beauty e-commerce platform LiveLoveSpa.com has partnered with Synchrony to integrate CareCredit installment payments into its checkout process. The move is described as the first introduction of this type of financial service in beauty e-commerce and is intended to meet growing demand for flexible payment options and improve conversion rates.
What are the key facts?
- 1LiveLoveSpa.com adds CareCredit
- 2First installment-payment partnership in beauty e-commerce
- 341% of U.S. beauty and personal-care product purchases are made online
What happened?
LiveLoveSpa.com has become CareCredit’s first partner in beauty e-commerce. The platform integrated CareCredit through Shopify, allowing consumers to apply for and use installment payments directly at checkout. Data shows that online sales account for 41% of beauty and personal-care product purchases in the United States, while 44% of consumers tend to look for financing options when shopping.
What does this mean for cross-border sellers?
Beauty sellers should diversify payment options, particularly by adding installment-payment tools for higher-priced products to lower consumers’ purchase barriers.