Malaysia's eTRADE 2.0 Program Boosts Cross-Border Exports to 438 Million Ringgit
Malaysia's eTRADE 2.0 program successfully helps over 2,000 SMEs enter 163 global markets through cross-border e-commerce, focusing on categories such as food, beauty, and home goods.
What are the key facts?
- 1eTRADE 2.0 program generated 438.7 million ringgit in exports
- 2Over 2,000 SMEs involved
- 3Entered 163 international markets
What happened?
马来西亚对外贸易发展局（MATRADE）的eTRADE 2.0计划在第12个马来西亚计划期间，助力当地中小企业通过跨境电商实现4.387亿令吉的出口销售。参与企业成功拓展至163个市场，其中东盟地区占比约30%。
What does this mean for cross-border sellers?
SMEs in Southeast Asia are accelerating their digital overseas expansion through government support. It is advisable to focus on supply chain integration and platform participation opportunities in the region.