Walmart E-Commerce Business Maintains Rapid Growth
Walmart’s e-commerce business continues to expand, with online sales up 26% year over year and more than 200,000 third-party sellers, further increasing the platform’s marketplace scale.
What are the key facts?
- 1E-commerce GMV surpassed $150 billion
- 2Online business grew 26% year over year
- 3More than 200,000 third-party sellers
What happened?
U.S. media outlet 24/7 Wall St. reported on August 13, 2026, that Walmart’s e-commerce business continued to grow rapidly, with e-commerce gross merchandise volume surpassing $150 billion. The report also said that Walmart’s online business grew 26% year over year and that the number of third-party sellers on its Marketplace exceeded 200,000.
The report linked Walmart’s e-commerce growth to its omnichannel retail system, online sales capabilities, and the development of its third-party marketplace. The platform continues to expand third-party seller participation, and e-commerce is taking a larger role in Walmart’s overall retail system. The relevant data and assessments came from the outlet’s report on Walmart’s e-commerce business and its development during the year, covering platform transaction volume, online growth, and third-party seller numbers.
What does this mean for cross-border sellers?
Walmart Marketplace’s seller and transaction scale continues to grow, making the second platform a more formal competitive channel rather than merely a supplementary option. A common mistake is copying Amazon listings without preparing separate inventory, fulfillment, and content management. Top priority: select one established category this week and review Walmart’s requirements for onboarding, fulfillment, and product information.