eBay Alerts U.S. Buyers to Changes in Tariff Rates
An eBay page states that, from July 24, 2026, the previous 10% U.S. global tariff expired and the new rates are 10% or 12.5% depending on country of origin.
What are the key facts?
- 1Previous 10% U.S. global tariff expired
- 2New rates are 10% or 12.5% depending on country of origin
- 3Certain imports from Brazil are subject to a 25% tariff
- 4Sellers should verify country of origin and HS codes
What happened?
eBay continues to present its tariff page as important information for U.S. buyers regarding tariffs. The page states that, from July 24, 2026, the previous 10% U.S. global tariff expired, and the new rates are 10% or 12.5% depending on the product's country of origin. In addition, from July 22, 2026, a 25% tariff applies to certain imports from Brazil, including specific products such as footwear and furniture. This information is particularly important for overseas sellers using eBay International Shipping or selling to U.S. consumers. Sellers cannot determine tariff rates based only on the shipping location. Platforms and customs authorities generally calculate import costs based on the product's country of origin, HS code, product category, and existing product-specific tariffs. Affected sellers include businesses shipping to the U.S. from China, Southeast Asia, Europe, Japan, and Brazil. Sellers of footwear and apparel, furniture, electronics, and high-value products should pay particular attention and allow room for tariff fluctuations when setting prices.
What does this mean for cross-border sellers?
Overseas sellers selling to U.S. consumers should not determine import duties solely by shipping location. Recheck each product's country of origin, product description, and HS code. Sellers of footwear and apparel, furniture, electronics, and high-value products should include tariff changes in U.S. pricing and margin calculations.
What should sellers do now?
- 1Export the list of products currently sold in the U.S. and check the country of origin, product description, and HS code in each listing, prioritizing footwear and apparel, furniture, electronics, and high-value products.HS duty estimate
- 2Recalculate import duties for U.S. orders using the product's country of origin and HS code, and record the applicable tariff result for each SKU.
- 3Review U.S. prices and margins based on the rechecked tariff figures, leaving room in pricing for tariff fluctuations.