SHEIN Ordered by Paris Court to Remove Trademark-Infringing Products
A Paris court issued a temporary injunction requiring SHEIN to remove products suspected of infringing on the Lacoste trademark and to pay compensation. This case highlights the intellectual property compliance risks for cross-border platforms in the European market.
What are the key facts?
- 1Suspected of infringing Lacoste's trademark
- 2Covers the EU
- 3Payment of €110,000 in compensation
What happened?
The Paris Judicial Court ruled that SHEIN must remove apparel and accessories suspected of infringing on Lacoste, the injunction covers the EU, and SHEIN is required to pay a temporary compensation of €110,000, with the case still under substantive review.
What does this mean for cross-border sellers?
Cross-border sellers must strictly review brand authorization and trademark compliance when selling in the European market to avoid product removals and substantial fines due to infringement.