TikTok Shop Vietnam to Adjust Some Commission Rates from October 20, 2026
TikTok Shop Vietnam will adjust fixed commissions for some categories from October 20, 2026; the rate for some book categories for Mall sellers will fall from 15.0% to 12.5%.
What are the key facts?
- 1Some fixed platform commissions change from October 20, 2026
- 2The rate for some book categories for Mall sellers falls to 12.5%
- 3Rates depend on the third-level category and seller type
What happened?
The TikTok Shop Vietnam seller page recently updated its explanation of commission changes, stating that new fixed platform commissions for some product categories will take effect on October 20, 2026. The examples on the page show that the platform commission for Mall sellers in some book, magazine, audio, and related subcategories will change from 15.0% to 12.5%. However, the final rate is still determined by the product’s third-level category, seller type, and final rate table, and charges differ between Marketplace and Mall sellers. The change mainly affects sellers of books, education products, cultural products, and related content-oriented goods on the Vietnam store, including merchants selling cross-border to Vietnam from China or other countries. Sellers should verify product-category assignments before October 20 to avoid discrepancies between actual commissions and forecast models caused by incorrect categorization.
What does this mean for cross-border sellers?
Some fixed platform commissions on TikTok Shop Vietnam will change from October 20, 2026. The example rate for Mall sellers in some book, magazine, audio, and related subcategories falls from 15.0% to 12.5%, directly affecting profit calculations. Sellers must also distinguish Marketplace and Mall charges and verify the third-level product category to avoid actual commissions diverging from forecasts because of incorrect categorization.
What should sellers do now?
- 1Use a profit calculator to recalculate Vietnam-store Mall products in the book, magazine, audio, and related subcategories, enter both 15.0% and 12.5% rates, produce an updated profit calculation table, and mark the differences.Profit calculator
- 2Before October 20, 2026, check the third-level category and seller type for each relevant Vietnam-store product, create a three-item checklist covering category, status, and final rate, and retain abnormal Listings.Listing character checker
- 3Use a multichannel commission comparison tool to organize separate charge information for Marketplace and Mall products on the Vietnam store across books, education, and cultural products, and create a comparison table for pricing review.Marketplace fee compare