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Platform PolicyModern Retail

Walmart to Add Marketplace Data to Scintilla

Walmart announced that Scintilla plans to add Marketplace data access, customizable dashboards, alerts and deeper Marty AI features in 2027.

What are the key facts?
  1. 1Scintilla plans to add Marketplace data access in 2027
  2. 2The platform will add customizable dashboards and alerts
  3. 3Scintilla will provide deeper Marty AI assistant features
  4. 4Walmart plans to strengthen connections with supplier applications and replenishment systems
  5. 5New subscription prices and a mandatory Marketplace access date have not been announced
What this means for sellers

Scintilla remains on the product roadmap, with Marketplace data, dashboards, alerts and deeper Marty AI features planned for 2027. Sellers do not need to change store rules or fee arrangements for now. Begin organizing sales, inventory, supply chain, pricing and advertising data, and monitor the launch details for data permissions, pricing and third-party Marketplace coverage.

What should sellers do now?
  1. 1This week, export and organize sales, inventory and supply chain data from each Walmart Marketplace store, standardize the fields and time periods, and create a checklist for future Scintilla integration; complete one field list and mark missing items.Procurement List
  2. 2This week, create linked sales, pricing and inventory records for the main Walmart Marketplace listings, separating product performance and replenishment status by store; complete a detailed table for dashboard planning.My AI Agents
  3. 3This week, organize existing Walmart Marketplace advertising data by store and listing, record current campaign performance and items requiring alerts; complete an advertising monitoring field list for comparison with future alert functions.ACoS / ROAS calculator
  4. 4This week, create a Scintilla launch-tracking checklist and continue checking the 2027 subscription price, data permissions, mandatory access date and third-party Marketplace coverage; complete four updateable tracking tables.Marketplace fee compare
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