Amazon Makes Slight Adjustments to U.S. FBA and Referral Fee Rates
Amazon announced 2026 adjustments to U.S. FBA and referral fee rates, with average costs rising by $0.08 per item, an increase of less than 0.5% of the average selling price.
What are the key facts?
- 1Average increase of $0.08 per item
- 2Increase below 0.5% of average selling price
- 3FBA and referral fee structures largely stable
What happened?
Amazon summarized its 2026 rate adjustments for fulfillment and referral fees on the U.S. marketplace on its official seller information page. According to the page, the adjusted average cost per item will increase by approximately $0.08, while the overall increase will remain below 0.5% of the average selling price. The changes cover U.S. FBA-related fees and referral fee arrangements, while the overall FBA and referral fee structures will remain largely stable. Official information indicates that the changes mainly consist of a modest increase in per-item costs and do not alter the main fee framework currently in effect on the U.S. marketplace. The rates apply to sellers using the relevant selling and fulfillment services on the U.S. marketplace. Actual fees still need to be calculated based on product category, size, weight, and sales method.
What does this mean for cross-border sellers?
The key change is not a redesign of the fee structure but a modest increase in per-item fulfillment costs, which can have a cumulative impact on products with thin margins. A common mistake is to look only at percentages rather than per-item margin and size tiers, which can widen profit gaps against similar sellers over time. Highest-priority action: review FBA fees, referral fees, and prices item by item this week, starting with low-margin inventory.