Amazon US to Introduce Business-Hour Delivery Requirements
Starting September 30, 2026, seller-fulfilled orders for Amazon Business buyers on Amazon US will be subject to a Business Hour Delivery Rate requirement.
What are the key facts?
- 1Effective September 30, 2026
- 2Applies to Amazon US seller-fulfilled orders for Amazon Business buyers
- 3Rolling 14-day Business Hour Delivery Rate must reach 90%
- 4Failure to improve may result in loss of Amazon Business buyer eligibility
What happened?
Amazon's Business Hour Delivery Rate requirement will take effect on September 30, 2026. It applies to seller-fulfilled orders for Amazon Business buyers on Amazon US, and sellers must maintain a rolling 14-day Business Hour Delivery Rate of at least 90%. If performance has not improved by October 30, the seller-fulfilled products concerned may lose eligibility for Amazon Business buyers. The source also notes that TikTok Shop's currently verifiable US policy pages mainly cover content policies, AIGC usage requirements, and packaging and after-sales dispute rules, but these were not first published within the past 48 hours. The Amazon announcement itself was also not published within the past 48 hours.
What does this mean for cross-border sellers?
Seller-fulfilled orders for Amazon Business buyers on Amazon US will be subject to business-hour delivery performance requirements. The rolling 14-day Business Hour Delivery Rate must reach 90%. Review the relevant products, warehousing, fulfillment, and shipping processes in advance; if performance has not improved by October 30, 2026, the products concerned may lose eligibility for Amazon Business buyers.
What should sellers do now?
- 1This week, export Amazon US seller-fulfilled orders for Amazon Business buyers, review the rolling 14-day Business Hour Delivery Rate by product and delivery stage, and create a list of products below 90% with notes on the causes.Listing character checker
- 2For Amazon US seller-fulfilled products below 90%, check warehouse order acceptance, preparation, dispatch, and carrier handoff times one by one; create issue records for each product and produce a list of processes to adjust and responsible owners.
- 3Create a business-hour delivery review sheet for the relevant Amazon US seller-fulfilled listings, recording rolling 14-day metrics, exception orders, and improvement results. Register all applicable products this week to support continuous tracking through October 30, 2026.