Analysis: The Fourth Quarter Will Become a Decisive Period for Social Commerce
The analysis says fourth-quarter promotions will further highlight the role of social commerce and content-driven product discovery in consumers’ purchasing decisions.
The analysis says fourth-quarter promotions will further highlight the role of social commerce and content-driven product discovery in consumers’ purchasing decisions.
Walmart’s quarterly e-commerce sales rose more than 23% year over year, with store fulfillment and delivery capabilities continuing to drive online business growth.
AWS Marketplace has lowered listing fees for professional services included in multi-product solutions, reducing channel costs for enterprise technology services expanding overseas.
The report says TikTok Shop sales are growing rapidly, but transactions are highly concentrated and most brands still face sales and profitability pressure.
U.S. regulators and 22 states accuse Amazon of imposing hidden surcharges in advertising auctions, potentially affecting sellers’ on-platform advertising costs.
AWS has launched Amazon Quick, allowing users to create custom applications connected to enterprise data using natural language for scenarios including project tracking and customer management.
The U.S. FTC and 22 states sued Amazon, alleging that it obtained more than $20 billion through undisclosed advertising surcharges and that approximately 1.2 million advertising customers may be affected.
Regulatory filings show that Amazon cut 121 corporate and fulfillment jobs in Bellevue, Seattle, and other locations in Washington state.
AWS launched Amazon Quick, allowing users to connect office and database systems and create customized applications using natural language.
The U.S. FTC and 22 states sued Amazon, alleging that the company used concealed advertising-pricing mechanisms to charge more than $20 billion in additional fees.
Citing market data, a report said TikTok and Whatnot's U.S. live-commerce sales grew significantly, while the number and duration of livestreams also increased.
TikTok announced Q3 2026 updates to its brand tools, covering automated reach, self-service TopView management, and geographic exclusions.
Walmart’s latest earnings report shows second-quarter e-commerce net sales increased by 23% to 24%, while total revenue and operating profit also rose.
Small brands can gain rapid visibility through TikTok Shop content distribution, while Amazon remains dominant in e-commerce through search demand and mature fulfillment.
Amazon Ads has launched the “First Day Ready” multi-brand campaign, using back-to-school marketing resources to reach Gen Z consumers.
Consumer intelligence data shows TikTok Shop accounts for about 2% of US online shopping spending, with monthly online consumer spending exceeding that of Target and Costco.
eBay is increasing investment in eBay Live, focusing on collectibles and secondhand goods while using livestreams and creators to strengthen interaction.
Walmart and Sam’s Club are strengthening food and product safety management through monitoring, blocking, and recall mechanisms for goods posing safety risks.
eBay temporarily disabled community direct messages after phishing messages impersonating official accounts appeared in the community, and it is investigating security risks.
An industry report says TikTok Shop’s global GMV reached $50.3 billion in the first half of 2026, up 92% year over year, with the United States and Southeast Asia as key markets.