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Brands like SharkNinja and Rare Beauty publicly oppose TikTok Shop creators using AI to generate fake product demonstration videos. The platform has clearly stated that creators who misuse AI without disclosure will face penalties such as commission deductions.
Walmart is urgently removing and recalling certain lettuce products due to potential cyclospora infection risks. This is the latest move by retailers to strengthen food safety compliance.
TikTok Shop Vietnam has released new regulations requiring sellers of specific categories (such as food and children's nutritional products) to upload official advertising content confirmation documents before live broadcasts to comply with local e-commerce regulations.
TikTok Shop has recently strengthened the enforcement of its content and product listing policies. Sellers violating regulations in live stream scripts or cover images will face severe penalties, including account suspension.
Due to concerns that AI-generated false product demonstrations may harm brand image, well-known brands like SharkNinja have explicitly requested TikTok Shop creators to stop using AI-generated content. Currently, TikTok allows AI use but requires clear disclosure and prohibits misleading advertising.
Google Ads will adjust its target bidding strategies on August 17. If sellers are not actively managing their bids, it may lead to a decline in ad performance. Sellers are advised to manually update target settings based on actual CPA or ROAS performance before the deadline to avoid automatic optimization to inefficient targets.
TikTok is strengthening platform governance by testing a new AI spam account detection mechanism, focusing on sensitive areas such as politics, finance, and healthcare, aiming to enhance the authenticity of platform content.
eBay has updated the assessment policy for certified overseas warehouses, mandating that all orders from overseas warehouses must meet platform requirements for sellers who opened qualifications after a specific date, or they may face sales permission restrictions.
The South Korean government has approved ecommerce regulatory reforms requiring foreign ecommerce platforms to appoint representatives in South Korea to address accountability for product safety and data violations. The rule will formally take effect in early 2027.
In response to the 2026 policy changes eliminating the $800 de minimis exemption and substantial tariff increases, logistics provider FCLGO has upgraded its customs clearance and routing services to help Amazon sellers transition from direct shipping to formal customs declaration and bonded warehousing, addressing rising compliance costs.
In response to the 2026 policy changes eliminating the small import exemption and significantly increasing tariffs, logistics provider FCLGO has launched targeted customs clearance and routing solutions to help Amazon sellers transition from direct shipping to formal customs declaration and bonded warehousing.
U.S. Customs has officially suspended the duty-free policy for low-value shipments via non-postal channels, requiring formal customs declaration for all such goods. This move will directly increase sellers’ customs clearance costs and efficiency pressure, and it's recommended that sellers switch to postal small parcels or DDP delivery modes as soon as possible.
TikTok has announced an upgrade to its AI content governance, emphasizing the identification and recognition of AI-generated content. The platform strictly prohibits the use of AI to exaggerate product effects or fabricate functionalities, aiming to enhance consumer trust; sellers must ensure the authenticity of marketing materials.
Amazon has recently updated its VAT policy for the Spanish site, requiring sellers to closely monitor relevant compliance requirements to ensure their sales activities in the European market adhere to local tax regulations and avoid account restrictions.
TikTok Shop is undergoing major reforms to its compliance system in July by abolishing the previous 'violation points' system and replacing it with a dynamic 'Account Health Rating' (AHR) system. The new system imposes higher requirements on sellers' operational performance, after-sales speed, and compliance, with violations potentially leading to more direct account restrictions.
The United States Postal Service (USPS) implemented a new shipping rate adjustment on July 12, focusing on lightweight but larger packages. The DIM (dimensional weight) divisor has been reduced from 166 to 139, resulting in increased billing weights. Additionally, USPS introduced a handling fee for hazardous materials and penalties for non-compliant packaging, requiring sellers to recalculate shipping costs.
eBay has announced updates to the 'Certified Warehouse Usage Rate Requirements.' Starting in 2026, sellers who open foreign warehouse qualifications from 2025 will be strictly assessed on their foreign warehouse order usage; violations may lead to restrictions on selling permissions.
A Paris court issued a temporary injunction requiring SHEIN to remove products suspected of infringing on the Lacoste trademark and to pay compensation. This case highlights the intellectual property compliance risks for cross-border platforms in the European market.
Amazon has recently updated the VAT (Value-Added Tax) policy for its Spanish site, requiring sellers to enhance tax compliance management to meet local regulatory requirements.
The EU Packaging and Packaging Waste Regulation (PPWR) will officially take effect on August 12. This regulation imposes strict requirements on the recycling rates and reduction of packaging materials, with non-compliant products facing removal risks.