TikTok Shop Updates Return Policy: Sellers Bear More Return Costs
TikTok Shop has recently adjusted its return policy, requiring sellers to cover return costs for 'buyer reasons.' Additionally, for items priced under $10, buyers may keep the item and still receive a refund, further increasing sellers' operational costs.
What are the key facts?
- 1Effective time: June 2026
- 2Policy change: Seller covers costs for buyer reason returns
- 3Low-priced items: Refund only for items priced under $10 without returns
What happened?
TikTok Shop has updated its return policy, shifting return costs for buyer reasons (such as 'no longer needed' or 'not suitable') to sellers. For products priced at $10 or below, the platform has implemented a 'refund only' policy, allowing buyers to receive refunds without returning the products. This move aims to lower the return barriers for buyers but significantly increases sellers' logistics and damage costs.
What does this mean for cross-border sellers?
Sellers should optimize their product selection strategy to avoid low-ticket items that easily generate returns, while reserving higher return damage costs in their pricing and enhancing product descriptions to reduce returns due to 'not suitable' reasons.