China's air cargo market continues to grow, with cross-border e-commerce parcels becoming a core source, accounting for as much as 60% to 70%. The industry is undergoing digital upgrades and route network expansion to meet the demands for efficiency and transparency from fragmented packages.
Walmart Marketplace maintained strong growth in 2026, surpassing 150,000 sellers and achieving a 34% year-on-year revenue increase. The platform actively attracts Amazon brands through a more favorable fee structure and a new seller incentive program offering up to $75,000.
Qinghai Province's Commerce Department recently held a training session for high-quality development in cross-border e-commerce, focusing on export customs declaration, tax compliance, and practical applications of AI technology in overseas market data analysis and customer management, assisting local enterprises in standardizing their international efforts.
TikTok Shop has adjusted the calculation logic for the Delayed Shipping Rate (LDR) to include undelivered orders exceeding the SLA (Service Level Agreement). The new rules took effect in mid-June, but penalties will officially start in July, and sellers must focus on order fulfillment timeliness.
Starting in June, Amazon has implemented stricter ASIN creation policies requiring suppliers to obtain an authorized role through brand registration to create new ASINs. This move aims to combat unauthorized resale and improve the accuracy of listing information.
TikTok Shop has released a more targeted enforcement policy for creators, introducing a hard trigger mechanism that penalizes creators who repeat violations six times within 90 days. Upon reaching this threshold, creators will face immediate removal of privileges and will no longer be protected by the Health Score (CHR).
Walmart's e-commerce platform has recently upgraded its logistics and performance policies. The WI first-mile service reduces supply chain costs but tightens delivery timeliness requirements and incorporates delayed shipping rates into mandatory assessment metrics.
TikTok Shop announced that, starting July 6, it will take mandatory enforcement action against stores that fail to meet the 12-hour customer-service response rate (12HRR), aiming to improve the buyer shopping experience.
Industry analysis predicts Amazon’s 2026 Prime Day will drive U.S. e-commerce sales to reach $26.3 billion. Prime Day has evolved into a promotional event for the entire industry, with competitors like Walmart planning their own synchronized sales to capture traffic.
TikTok Shop will fully enforce new product listing and content policies starting in June. The platform will vigorously clamp down on image violations and exaggerated claims in live broadcasts, with non-compliant listings facing removal or account suspension risk.
TikTok’s parent company ByteDance is negotiating a $20 billion overseas loan aimed at increasing investment in AI research and global computing infrastructure. This move demonstrates its determination to compete with tech giants in AI, further strengthening the underlying technology support for TikTok.
Walmart announced that Walmart.com is now open to international buyers, with Mexico as the first pilot market. For sellers on the U.S. site, this means they can reach Mexican consumers directly without additional cross-border listing actions, as logistics and tariffs will be handled by the platform.
TikTok Shop updated its delay delivery rate (LDR) calculation method on June 15 to enhance fulfillment transparency. While the new rules are effective immediately, the platform is providing sellers a grace period, with enforcement measures set to begin in July.
TikTok Shop began gradually implementing the Account Health Rating (AHR) system on June 15 to replace the previous violation points system. This new system provides a more intuitive reflection of seller compliance performance, requiring sellers to optimize their operations based on the new scoring criteria.
On June 1, Amazon updated its ASIN creation policy requiring third-party sellers to obtain official authorization from brand owners when creating new product pages. This move aims to further protect brand rights but also raises operational barriers for non-brand sellers.
The EU will officially remove the tariff exemption for cross-border parcels under €150 starting July 1. This move will significantly increase logistics costs for cross-border e-commerce sellers and impose higher compliance reporting requirements on sellers, with platforms facing increased regulatory responsibilities.
TikTok Shop's mid-year promotional event saw a strong performance in its first week, with significant growth in both the POP self-operated and fully managed models. Categories related to sports events and summer trends were the main drivers of this growth.
The Malaysian government is drafting an E-commerce Accountability Bill aimed at filling regulatory gaps in cross-border e-commerce. The new law will not mandate local registration for cross-border sellers but will hold platforms accountable for violations by foreign merchants, enhancing due diligence obligations.
Singapore's National Environment Agency has announced that from July 1, cross-border imported regulated electrical appliances must comply with Minimum Energy Performance Standards (MEPS) and complete COR registration. Non-compliant products will be prohibited from sale and advertising.
Korean e-commerce platform Gmarket has significantly expanded its cross-border direct purchase product offerings in Southeast Asia by deepening cooperation with Lazada and optimizing its logistics system, supporting more types of products for cross-border sales.