TikTok Shop US to Launch New SPS
The new SPS for TikTok Shop US entered a preview trial and is scheduled for an official launch on October 15, strengthening product-level ratings and logistics fulfillment metrics.
What are the key facts?
- 1The new SPS was in preview trial from September 21 to October 14, 2026
- 2The new SPS is scheduled to launch officially on October 15, 2026
- 3During the trial, seller benefits continue to be calculated under the old SPS
- 4The new version will place greater emphasis on logistics and fulfillment
- 5The new SPS affects domestic US, cross-border, and FBT sellers
What happened?
The new Shop Performance Score, or SPS, for TikTok Shop US entered a preview trial from September 21 to October 14, 2026, and is scheduled to launch officially on October 15, 2026. During the trial, the new score is mainly for preview purposes, and sellers’ current benefits will continue to be calculated using the old SPS. Because access to the new score is being provided to stores in batches, some sellers may not be able to see it temporarily. Key changes to the new SPS include shifting Product Satisfaction more toward a product-level score and placing greater emphasis on logistics and fulfillment, particularly faster shipping and transportation performance. Additional points related to free shipping may also be included. The changes affect domestic US sellers, cross-border sellers, FBT sellers, and sellers using TikTok Shipping. In the future, campaign registration, traffic benefits, and some platform incentives may be linked to the new SPS. Before October 15, sellers need to check cancellation rate, on-time shipping rate, transit time, product-description accuracy, and after-sales metrics, especially to avoid inconsistencies in SKU, bundle quantity, or product specifications that could lower product-level satisfaction.
What does this mean for cross-border sellers?
The new SPS will more directly reflect product-level satisfaction and logistics fulfillment performance. Campaign registration, traffic benefits, and platform incentives for domestic US, cross-border, FBT, and TikTok Shipping sellers may be affected. Before the official launch on October 15, identify weaknesses in SKU specifications, on-time shipping, transit time, and after-sales metrics.
What should sellers do now?
- 1This week, create a new-SPS precheck sheet for each US store. Record cancellation rate, on-time shipping rate, transit time, product-description accuracy, and after-sales metrics, and create a remediation tracker to complete before October 15.Listing character checker
- 2Sample key Listings and all high-volume SKUs in the US site, checking whether titles, images, product descriptions, SKUs, bundle quantities, and specifications are consistent. Complete the sampling record and correct every inconsistency.Listing Optimizer
- 3Review the shipping and transportation chain by US store and SKU. List delayed orders, carrier stages, and delivery settings that can be improved, then create a fulfillment-issue list with an assigned owner for each item.Dimensional weight