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Platform Policy

1390 articles

2 items
Platform PolicyWalmart

Walmart Launches Hot Items Incentive Program

Walmart has launched the 'Hot Items Incentive Program' to encourage sellers to enhance price competitiveness through commission reductions and traffic support. Sellers using Walmart Fulfillment Services (WFS) or two-day delivery services can receive up to 100% commission reduction.

Platform PolicyStackinfluence

eBay Publicly Displays 'Second Chance Offer'

eBay has begun publicly displaying sellers' 'Second Chance Offers', which are private discounts offered to non-winning bidders. This increases price transparency on the platform but may also impact sellers' bargaining power.

8 items
Platform PolicyValueaddedresource

eBay Launches International Shipping Service in the UK, Replacing GSP

eBay is promoting its international shipping service in the UK market to replace the original Global Shipping Programme (GSP). The new service promises sellers a broader delivery range, more competitive shipping rates, and improved protection for international returns and shipping disputes.

Platform PolicyStackinfluence

eBay Publicly Displays Seller 'Second Chance' Offers

eBay has recently adjusted its auction rules to now publicly display sellers' 'Second Chance Offers'. This means discount offers originally sent privately to losing bidders may now be seen by more people.

Platform PolicyStackinfluence

Amazon Limits Product Title Length Starting July 27

Amazon implements stricter character limits for product titles, requiring most categories to be within 75 characters. To compensate for information display space, the platform has introduced an 'Item Highlights' field, allowing sellers to provide specifications up to 125 characters. The media category is currently exempt from this limit.

Platform PolicyStackinfluence

eBay Now Publicly Displays Sellers' Second Chance Offers

eBay has updated its auction mechanism to now publicly display the 'Second Chance Offers' sent by sellers to non-winning bidders, showing the price as the non-winning bidder's previous bid amount.

Platform PolicyStackinfluence

Amazon Cancels Independent Seller Performance Review for Featured Offer

Amazon has adjusted the mechanism for obtaining the Featured Offer (formerly known as the Buy Box), abolishing the independent seller performance review and instead adopting a comprehensive weighted ranking formula. The new formula evaluates metrics such as order defect rate, chargeback rate, customer complaints, price, and shipping speed.

Platform PolicyBusiness Insider

TikTok Shop Pilots Managed Services in the U.S.

TikTok Shop is piloting a managed service model in the U.S. where the platform will be deeply involved in the sellers' marketing, content, and influencer collaboration. This aims to enhance conversion efficiency through platform-managed operations but also reduces sellers' autonomy.

Platform PolicyStackinfluence

Amazon Upgrades FBA New Selection Program on July 30

Amazon will launch an upgraded FBA New Selection Program on July 30, providing better logistics fee waivers and storage support for qualifying new brand ASINs to encourage sellers to introduce new products.

Platform PolicyStackinfluence

Amazon Removes Performance Restrictions for Featured Offer

Amazon has removed the independent performance qualification restrictions for the Featured Offer (Shopping Cart), integrating metrics like order defect rates into the weighted ranking formula, no longer treating them as a single disqualifying threshold.

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Platform PolicyBusiness Insider

TikTok Shop Tests Amazon-Prime-Like Membership Subscription

TikTok Shop is testing a membership subscription service called 'TikTok Shop Plus' in the U.S. to enhance user loyalty and retain consumers who would otherwise shop on Amazon by offering free shipping and exclusive discounts.

Platform PolicyStackinfluence

eBay Publicly Displays Second Chance Offers

eBay begins publicly displaying sellers' Second Chance Offers, meaning private discounts sent to unsuccessful bidders will no longer be confidential.

Platform PolicyPracticalecommerce

TikTok Shop Tests Managed Service Model

TikTok Shop is set to launch a pilot program where the platform takes over certain core operational aspects, including creator recruitment and ad placement. This marks a direct competition between TikTok and existing shop agency partners.

Platform PolicyShopifreaks

eBay Adjusts USPS Shipping Rates with One-Day Notice

eBay recently announced an increase in USPS Ground Advantage service shipping rates, with a $0.10 rise for 3-5 lb packages in zones 1-8, providing only one day's notice to sellers.

3 items
Platform PolicyAmazon Seller Central

Amazon's New Product Title Policy: 75 Character Limit Starting July 27

Amazon will enforce a new title policy on July 27, restricting all product titles to 75 characters except for media categories. Sellers must use the new 125-character 'Product Highlights' field to include key information, and the system will automatically optimize titles exceeding the limit.

Platform PolicyTikTok

TikTok Shop Launches Dynamic Account Health Rating System

TikTok Shop has fully implemented a dynamic Account Health Rating (AHR) system, replacing the previous violation points mechanism. The system evaluates shop risks in real-time using machine learning, categorized into green, yellow, and red levels, directly affecting traffic and payment permissions.

Platform PolicyPracticalecommerce

TikTok Shop Testing Fully Managed Service Project in the U.S.

TikTok Shop is testing a fully managed service project in the U.S. aimed at enhancing merchants' overall operational efficiency and fulfillment performance through platform involvement in marketing, advertising, and content creation.